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Title: Red M&M's and Other Nightmares
Written On: December 2002 By: Rich Abrams  

Another job that is often overlooked but is vital to a successful musical event is the Artist Services person. He or she provides the clean dressing room, fresh towels, cold natural spring water, Chinese take-out food and often a motherly pat on the back to the performers before and after the show. Larger national recording acts tour with their personal chefs and butlers, but the majority of smaller bands trust the promoter’s staff to make their visit to the theater or club successful.

The actual requests are detailed in tiny black and white print as a portion of the contract between the band and the promoter called a “rider”. This literally means that the food and hospitality requirements are added to the main agreement that allows the concert to take place. Some music groups have a very simple paragraph that asks for a clean and safe room to change clothes and warm up before the show. Others, and for obvious reasons I will not reveal any names or places, demand only red chocolate M&M’s in a crystal candy dish or seventeen portions of Steak and Kidney Pie along with warm English ale. The Artist Services person would meet with the show’s promoter to read the rider line by line and begin to plan for a budget. (By the way, musical entertainment is a business designed for profit, so gold covered cherries in champagne glasses may be subject to negotiations!)

Red M&Ms

In addition to the food and drink, the staff person has other roles such as tour guide, (“Hey, where is the nearest comic book store?”) costume assistant, (“Do you have any safety pins? My belt just broke.”) bath room monitor, (“There’s no more toilet paper in the dressing room.”) cruise director, (“Where are all the cute girls (guys) in this darned city?”) and crisis manager. (This is the last time that I let my drummer eat hot dogs with raw onions before we start the set!”) As you can see, the job is often underpaid and requires eighteen tons of patience and the ability to handle stress. It is, however, a good way for a beginner to learn the backstage operations of show business, and the biggest perk is meeting the entertainers face-to-face.

The Artist Services worker doesn’t get to see much of the show, except possibly during sound check when the band needs a new bucket of ice and some fresh towels. Moreover, this unsung hero or heroine may be one of the last to leave the theater, as there is cleaning up and storage that takes place well after the house lights come back on. I must emphasize that without this important task, there would not be a concert. The road manager or tour manager is responsible for assuring that his musicians get every item that was on the rider, and that includes all the details such as “ a Persian carpet, a 100 watt standing light fixture and a brown or tan sofa.” I haven’t even described the flower deliveries from adoring fans, the bottle of Scotch that is cleverly hidden in a towel for between-song drinks, the crew food so the stagehands are fed on time, the sixty gallons of herbal tea to soothe sore throats or the display of local news stories about the event and the performer that get posted on the bulletin board near the dressing rooms. (“He’s getting older but can still rock and roll…”)

Whether you’re a stage technician, a musician, a ticket holder or a promoter, take a look during your next show and see what magic the Artist Service person is performing to make things go smoothly. From a warm cup of coffee to a cold turkey sandwich, details are important. Say “thanks” to one of the backstage staff helping the artists to feel at home.





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